Tuesday, May 20, 2014

The Importance of Having Great Web Design


With the internet being involved in just about every part of our lives, it makes since that virtually everything has a website -- from mangos, the fruit, to the NFL. Building a website involves two components, the general development of it, and the design of it. While the two my sound like they are synonymous with one another, they aren't. 
Web development is primarily involved with the creation of the website's functionality. It deals with creating user inputs, saving information to a server, retrieving information from a database and managing authentication for a website. 
Web design is more akin to branding than it is to web development. Web design is making the functionality of the website be as aesthetically pleasing as possible, while also demonstrating the personality of the brand the web site represents. An example of somethings a web designer may have to concern themselves with is the choice of color for certain buttons. If they want to direct the users eye to one button over another, they may give it a different color than the others. Web designers also have to concern themselves with the general flow of information on a website: Showing the user just enough information to keep them interested, while not so much that they become confused and get scared off. 
One of the most important decisions business owners have to make is the design of the website since it is the greatest representation of the company as a whole. If you would like to know more about web design, feel free to contact us and we would be more than happy to further elaborate for you.

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